Archive for March 1st, 2008

Website Marketing: A First Glance

March 1st, 2008

I recently started working as a consultant for MarketFinders, a Ventura County/ Santa Barbara marketing company in Southern California. Lynn Sarkany, founder and principal, communicated her interest in knowing more about web marketing as the interest in this “arcane art” is exponentially growing.
I said “arcane art” because, unlike conventional marketing, the approach can be quite [...]


Do You Make These Mistakes With Adsense?

March 1st, 2008

Don’t you think it is fascinating that with so many Adsense publishers, all setting up hundreds of sites, they have absolutely no idea who their clients are? The first rule of setting up and maintaining a successful business is thorough knowledge of your client.
Let’s flip the coin and look at it from another angle. Google [...]